Marketing & PR Home

Why is this Important?

  • Watching videos on the subject helps you understand the true nature of the major
  • Viewing student work helps you see the quality and complexity of what you’ll study
  • Videos allow you to see facilities, and resources of schools that teach the major

More About Marketing & PR

"Students first learn marketing’s primary functions—consumer behavior, market research, advertising, and marketing strategy—and then take specialized courses that lead them toward the jobs they want."
(Provided By: Fordham University)
 

"..the Department of Marketing launched a progressive curriculum that prepares students to be future-proof and real-world ready in careers such as marketing research and analytics, advertising and promotion, interactive digital and social media marketing, brand planning and strategy, marketing and product management, global marketing, diversity marketing, retailing and sales management." 
(Provided By: Loyola Marymount University)

"Marketing is critical to business success. Marketing is about delivering value to consumers and generating revenue for the organization. What could be more important than that? It’s about developing the right products, for the right people, at the right price, in the right places, and with the right communication. Every organization has a marketing function, creating many career opportunities. Marketing matters." 
(Proved By: Metropolitan State University-Denver)

"If you’re interested in advertising, digital and social media marketing, product development, brand management, business development and sales management, marketing analytics, or business and federal government marketing, then the marketing concentration is for you." 
(Provided By: George Mason University)

"How does a person’s cultural background influence his/her consumer behavior? Why does someone choose one brand of flavored water over another? What are the underlying elements of a successful product launch? These are the kinds of questions you’ll be exploring—and answering—as a student in Emerson’s Department of Marketing Communication." 
(Provided By: Emerson College)

"As with any professional program, the classroom component of the Marketing degree is greatly enhanced by direct experience in a business marketing environment. Accordingly, an internship program and field research opportunities projects expose students to the role that marketing plays in discovering the needs and wants of consumers, industrial buyers, and other customers, in order to provide services and goods that satisfy or exceed their expectations."
(Provided By: Schreiner University)

"Within one of the most exciting programs here at UWA, you can build on your experience and gain innovative and practical knowledge of the how and why behind every product and service offered to consumers today. Become an expert in the latest software programs and equipment and learn to lead others in a career that involves everything from branding to sales to advertising, public relations and marketing." 
(Provided By: The University of West Alabama)